08Apr 2016
Marketing strategy and the actions taken
It’s not unusual to find, in everyday entrepreneur’s new emerging companies, that the marketing strategy and the actions taken towards selling are being born in the owner or the general manager’s imaginarium or understanding of what is marketing and how selling should be done. While not entirely wrong, there are special details or ways of [...]
04Nov 2015
Word of marketing
Years ago it used to be that word of mouth marketing happened by well… word of mouth. Today word of marketing takes place online. Think about it. Before you purchase new shoes online how do you verify if they are a good pair? If you are like most people, you likely read customer reviews on [...]
04Nov 2015
 Marketing strategy for restaurants
Social media marketing is becoming an increasingly critical part of a marketing strategy for restaurants. Here are some pointers to engage users and create an online following: 1) Notify your customers Keep your customers updated about changes in your restaurant. Have a happy hour or new weekend special? Let your followers know. Facebook and Twitter [...]
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